The one we get most often...Do you rent videos ?
Nope, sorry.  We’re a video production company, not a video rental store.

Why produce a video in the first place?

The basic idea is to help you either save money or make money.  It’s all about improving your bottom line, but admittedly at the same time improving our bottom line.  It’s a symbiotic relationship.  Here’s a couple of ideas…

An effective training DVD can save your company thousands of dollars per year in travel expenses alone. Your employees can get the same message in a few hours that they would have had to use an entire day for (or even more if they have to go out of town for training).  The message will always be consistent and only what you want them to hear.  Other ideas that will save your company money:  recruiting video, safety video, corporate presentation (eliminates the need for costly quarterly meetings), instructional video, or employee informational video.

 

A short, eye-catching video will educate and possibly entertain your customer.  A sales video’s job is to turn your customer’s reaction from “I wouldn't mind having that” into “I absolutely have to have that right now.” Other ideas that will make your company money:  marketing video, product demo, trade show video, clips for your web-site, a TV commercial, or a fund-raising video.

How much does it cost to make a video ?
The best analogy for this question would be:  you take your car to your mechanic and without telling him anything about what’s wrong with it, you ask, “How much would it cost to fix my car?” There are so many variables that go into the cost of a video, we need to know lots of information to determine exactly what you have and what you need.  Don’t worry though.  When you call,we'll ask all the relevant questions so we can give you a best guess estimate.  We’re almost always dead-on with the estimate.  If we over-estimate, we'll only charge you the actual cost, not the estimate.  If we under-estimate, we'll make sure you approve the additional charge before continuing on with the work.

How long does it take to make a video ?
Again, there are a lot of factors that go into determining this answer.  The short answer is, “As little as a day or as long as a year.” It really depends on the complexity of the project.  For a full scale production that includes script-writing, shooting, editing, motion graphics, DVD authoring, and graphic design, it’s best to plan on about 4-6 weeks.  For something less complicated, perhaps as little as a week.  There have been occasions that we were able to produce a video in as little as 24 hours.

 

Do I need a script before we start shooting ?

Technically, no.  But you will save considerable time and money by having a script done before shooting and editing begin.  If you don’t have that script ready before the shoot, you may not get that one shot you need to really pull the whole thing together; you'll end up “making-do” with something, or spending more money going back on location just to get that one shot that you could have gotten on the first day.

 

How long should the video be ?

That really depends on the subject matter.  Our recommendation for a promotional piece is that it shouldn't really be any more than 5-10 minutes.  A training video, on the other hand, well…it should be long enough to present all the necessary information.  We've produced training video series that were 30 hours of finished video.